Long perceived as a territory for experts or the privileged, fine grocery is now undergoing a strategic shift. In response to a younger, more diverse, and more connected clientele, it is redefining its boundaries: more open, more accessible, while never compromising on the quality that defines its signature.
Published on Sep 21,2025 at 4:10 PM | Updated on Oct 29,2025 at 11:04 AM

Gourmet Selection is at the heart of this transformation. The trade show anticipates and supports the evolution of the French grocery market, valued by Insee at 8.2 billion euros, which is expected to reach 9 billion euros by 2026. Fine grocery itself generated about 3 billion euros in revenue last year, according to Xerfi. This positive dynamic reflects a paradigm shift: quality grocery no longer just enhances holidays or exceptional moments. It aims to become part of everyday life, responding to a dual demand from consumers: taste... and meaning.

Combining tradition and modernity, craftsmanship and innovation, excellence and accessibility: this is the challenge set for brands and distributors. There are high expectations around "better eating," health, the environment, transparency, and local commitment.

At the same time, the influence of social media can no longer be ignored as it becomes increasingly strong: TikTok, Instagram, and Pinterest are now revealing the next food trends, turning products, sometimes niche, into bestsellers in just a few days. Far from being a threat, digital is becoming a powerful lever for desire, discovery, and prescription.

The customer journey is also adapting to this hybridization of practices. Click & Collect, delivery, e-commerce, brand storytelling: grocery professionals must think about the experience as a whole, without betraying the human warmth of local stores or the sensory magic of the point of sale.

In this shifting context, Gourmet Selection stands out as a source of inspiration, a catalyst for trends, and a privileged meeting place for all links in the chain. It is here that the fine grocery of tomorrow is imagined: a more vibrant, more inclusive grocery, more aligned with contemporary lifestyles, but always guided by a love of taste and exceptional products.

 

Fernando Medina Zenoff, Director of Gourmet Selection

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